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Cambridge Analytica

British data analysis company

Cambridge Analytica (Under CC License)

Cambridge Analytica Ltd (CA) was a British political consulting firm which combined data mining, data brokerage, and data analysis with strategic communication during the electoral processes. It was started in 2013 as an offshoot of the SCL Group. The company closed operations in 2018 in the course of the Facebook–Cambridge Analytica data scandal, although related firms still exist.

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